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JRO Scheme

Jute Retail Outlets(JRO)

JRO will be set up in different economic/business locations of the country in collaboration with bonafide Agencies who have adequate experience in sales and marketing of similar products and have required storage, display and selling infrastructure. The JRO will source the JDPs from Jute Artisans, WSHGs, Jute Micro & Small Units and beneficiaries of JRCPC (mostly women) etc. These JRMB will provide forward linkages to the Jute Artisans, WSHGs, JDPs Micro & small Units and beneficiaries of JRCPC to help them sell and market the JDPs manufactured by them.

Proposals/EOI are invited for selection of Collaborating Agencies for running of the Scheme.

For Details, refer Operating Guidelines.

  Operational Guidelines